Blog
Ideas, trends, and merch picks.
Notes on branded merch. What teams are ordering, what's new in print and signage, and product picks worth your attention.

August 26, 2026
How I would run a corporate gifting program
Collecting sizes, picking one gift for a thousand people, shipping it all — corporate gifting programs turn into a headache fast. Here's the playbook I'd use instead: a few gift options, a pop-up store, and zero inventory up front.

August 19, 2026
Employee gifting, without the guesswork
Holiday gifting turns into a month-long headache when one person picks a gift for the whole company. Company stores and pop-up stores let every employee choose their own — here's how both work.

August 12, 2026
Company storefronts
Why branded merch storefronts are so popular — and how products, orders, users, credits, gift cards, and fulfillment all work behind one.

July 30, 2026
The Swelo Hub is here
One platform for company storefronts, pop-up stores, bulk orders, inventory, and shipping — built after four and a half years of watching teams manage merch the hard way.